---
title: Mobilizing the Marketplace for our Advocacy Efforts
description: The idea that “home is the preferred care setting” is gaining market traction every day, but how do we enlist and empower others to be our advocates? Listen in as public advocacy experts share new ways to humanize and mobilize our cause at the community level – and show us how to apply data to increase our local impact.
---

[Home Care 100 Sessions ](https://members.lighomecare.com/home-care-100-sessions)

# [Mobilizing the Marketplace for our Advocacy Efforts](https://members.lighomecare.com/home-care-100-sessions/part-2-mobilizing-the-marketplace-for-our-advocacy-efforts)

 Written by [Home Care 100 Intelligence Group](https://members.lighomecare.com/home-care-100-sessions/author/home-care-100-intelligence-group) | Feb 16, 2026 6:21:20 PM

The idea that “home is the preferred care setting” is gaining market traction every day, but how do we enlist and empower others to be our advocates? Listen in as public advocacy experts share new ways to humanize and mobilize our cause at the community level – and show us how to apply data to increase our local impact.

 

**Speakers**

**Tim Bateman, **(Facilitator) VP, Managing Director, Home Care 100 Intelligence Group

**Dave Totaro, **Principal, Liberty Partners Group

**Susan Feeney, **Associate VP  
Jarrard, Inc.

**Steve Landers, MD, **CEO, The Alliance

 

[View full post](https://members.lighomecare.com/home-care-100-sessions/part-2-mobilizing-the-marketplace-for-our-advocacy-efforts)

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