---
title: "Mission Critical: Elevating the Value Dialogue in Our Sector"
description: We leave money on the table every day by shortchanging our value story. This session features companies with compelling value stories. Learn how these providers have assembled future-focused, revenue-generating teams to promote their compelling stories in the marketplace, forge accountable partnerships with payers, and achieve appropriate value for their services.
---

[Home Care 100 Sessions ](https://members.lighomecare.com/home-care-100-sessions)

# [Mission Critical: Elevating the Value Dialogue in Our Sector](https://members.lighomecare.com/home-care-100-sessions/mission-critical-elevating-the-value-dialogue)

 Written by [Lincoln Intelligence Group](https://members.lighomecare.com/home-care-100-sessions/author/lincoln-intelligence-group) | Feb 18, 2025 12:04:06 PM

We leave money on the table every day by shortchanging our value story. This session features companies with compelling value stories from across the home-based care spectrum. Learn how these providers have assembled future-focused, revenue-generating teams to promote their compelling stories in the marketplace, forge accountable partnerships with payers, and achieve appropriate value for their services.

**Speakers**

Tim Bateman (Moderator), Managing Director, Home Care 100 Intelligence Group  
Mika Asselta, CEO, Compassus  
Jonathan Fleece, President & CEO, Empath Health  
Shelly Sun Berkowitz, Founder & Executive Chairwoman, BrightStar Care

[View full post](https://members.lighomecare.com/home-care-100-sessions/mission-critical-elevating-the-value-dialogue)

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