Margin

New Revenue Sources in Personal Care

Written by Lincoln Intelligence Group | Aug 16, 2023 2:40:41 PM

Personal Care providers have historically focused on addressing demand at the upper end of the private pay market on an hourly basis. To ensure growth in volume and share, many providers are expanding their focus to other payers and payment models. We present the state of the personal care payment landscape, including: 

  • New offerings and operating models that providers are experimenting with to address the middle market
  • The pros and cons of courting government payers such as Medicaid, Medicare Advantage, and Veterans Administration
  • Other ways providers can generate revenue beyond the traditional hourly model

Anne Tumlinson, Owner & Principal, ATI Advisory
David Laiderman, CEO, Veterans Home Care